my initial thought was… “oh this is cool!" 

of course its cool… it’s by Frank Gehry. Should have known. 

The fish lamps are created by Pritzker prize-winning architect Frank Gehry. The softly glowing fish lamps are fixed to poles or wall sconces, while others can be placed on any existing horizontal surface. The forms elegantly curl and flex to suggest motion, while emitting a warm, incandescent light.