What do you get when you combine Velveeta Cheese, Sex, and Blaise Cepis? You get the Velveeta Foodie Call. We created the first ever booty call food delivery service, and delivered the ultimate pleasure food for the ultimate pleasure activity. During our weekend activation, if people text 855-VELVEET ‘Hey Vel, you up?’ we catered their late night by delivering tasty Velveeta dishes to New Yorkers, and Foodie Call Kits to people nationwide. America was pretty down to fork…
GCD: Zoe Kessler;
Creative Leads: Lannie Hartley & Andrew Chin
Art Director: Anna Cevallos
Copywriter: Paula Gete-Alonso
Design Lead: Shaung Wan
Designer: Isobel Conolley
Photographer: Blaise Cepis
Velveeta Pinkies Out Polish
Velveeta partnered with Nails Inc. to launch a polish designed to help you live La Dolce Velveeta from fork to fingertip. And yeah, it’s cheese-scented. Duh.
Over a billion impressions. yes a billion. 1,225,089,984.
Featured In: CNN, Today Show, Allure, Forbes, Adweek, Adage, Allure, The Drum, Thrillist, Yahoo, Food & Wine, Fansided, Decatur Daily…among others.
GCD: Zoe Kessler; Creative Leads: Lannie Hartley & Andrew Chin
Photographer: Blaise Cepis